Our latest POV on how customer experience drives everything from concept and creative to design and technology

Designing for People: User Experience, Service Design, and the NEW Customer Experience

The Trend in Needing Design Capabilities The acquisition of experience design firm Adaptive Path by Capital One created quite a stir in the design community, much like the acquisition of Fjord design by consulting firm Accenture or Deloitte’s purchase of Ubermind. But what are these acquisitions all about? Why are companies racing to embrace experience […]

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